I am a self-motivated and passionate professional with over 12 years of experience in admin, coordination, sales, marketing and business development for both FMCG and Hospitality industries. With 6 years hospitality experience handling Middle East, Europe and Asia markets based in Dubai.

I am currently looking for a part / full time job as I recently move to Baden, Aargau. I have my own residence permit B which allows me to work in the country.

I am very well inclined with latest tools, programs such as MS Office (Excel sheets, Ppt, etc), SalesForce, Lanyon, SAP, Opera, Starwood Hotels & Resorts reporting means, Social Medias and others. I believe my previous roles provided me the experience to handle such task on the role your good office is looking for. I have been always keen to learn new things and widen my knowledge on the evolution of the modern technology world.

I believe in the saying;

“The quality of your life will be determined by the depth of your commitment to excellence, no matter what your chosen field”

Work Experience

Jan 2018 – Present          Business Development & Acquisition Manager  (Home office in Baden)

–          Mainly responsible in prospecting and acquiring new hotels to represent in the Middle East.

–          Manages and executes all sales activities aimed at acquisition and development of new accounts

–          Assesses and executes, in coordination with CEO, all activities related to business development and development of all possible revenue streams for the company

–          Manages all assigned accounts to the fullest

–          Attends international travel trade exhibitions, road shows and workshops as and when required

–          I am responsible for dissemination of all information about managed accounts to sales teams to enable them to sell client’s products effectively

–          Oversees planning and implementation of product training with Claviger’s sales directors/managers and associates and travel trade (if required)

–          Manages relationship with our key business and potential business providers and to insure we achieve our maximum business potential in all segments

–          Ensures good communication between all managed accounts and company (CEO, admin, sales teams)

–          Maintains good relationships with colleagues and contribute to team spirit

–          Cooperates and interacts with other departments to provide additional/outstanding client services

Jan 2012 – Sept 2017      Global Sales Support Manager / Office Manager – Middle East & Greece ,Starwood International

–          I actively managed and develop Key Accounts in Multi Segment (Corporate, Leisure and MICE) based in UAE & Greece.

–          I was the top seller for achieving 120% of my Prospecting new accounts goal.

–          Successfully drove key sales activities for Starwood programs such as Preferred Agreements client appointments, promotions, familiarization trips and Hotel sales trips to deliver increased market penetration and revenue production goals.

–          I have efficiently and innovate new methods in maintaining my team’s full account database and sales activity log within Starwood catering sales system.

–          I effectively coordinated business and great relationship between clients and hotels – to include problem resolution

–          I have great relationships with my customers, new and existing ones that I am able to influence them on their decisions.

Office Manager – Supportive / Administrative Functions

–          I solely conducted monthly reports and reconciliation with hotels vs our global reports tracking

–          I am the leading organizer for Starwood Middle East’s major events such as Arabian Travel Market Booth, Sales Mission Roadshows, Sales Blitz etc

–          I have developed plans and programs around sales team training, development, career path planning

–          Volunteered on non-sales related Starwood programs such as Road to Awareness activity or Starwood Cares for the Community or similar.

Group Sales Specialist

Starwood Hotels & Resort – “Sheraton Jumeirah Beach Resort”

–          Build up and maintain a strong relationship with the DMCs, MICE agencies, Tour operators and travel agents after you have identified potential

–          Assist and ensure strict monitoring of group quotations and meet the customers’ requests on the same day as standards without any delay.

–          Performs A-Z process of group and events bookings.

–          Liaise with the client prior to the event to establish all needs and preferences, and ensure the information is disseminated thoroughly to all appropriate departments through formal handover.

–          Ensure the correct routing for the entire group including traces on opera, and keeping the system up-to-date with enquiries status, revenue etc…

–          Ensure tracking of room night production of the group through Opera

–          Use creativity and propose new ideas that can increase sales and customer loyalty

–          Produce his own action plan and organize his daily activities according to the objectives of the Department by managing effectively his time.

–          Participate in training & development programs of the Department and apply techniques learned during the exercise of his functions.

–          Responsible for the development of the monthly/weekly report of groups

–          Achieve the revenue target assigned by the Director Of Sales & Marketing.

–          Perform any other task that will be entrusted by the Sales Manager/DOSM

–          Advising the DOSM/DOR of any variances to forecasts.              

–          Present all written material in a professional and creative way according to examples given and company standards.

–          Produce Group Summary and memorandum accurately and timely, ensuring client signature is sought prior to internal distribution.

Sept 2007 – April 2009           “Regional Sales Controller” –  Nestle Inc.

–          Created transparency around trade spend, overhead expenses, fixed assets and revolving fund of the region by providing the applicable monitoring tools and relevant control measures. Performance measured by Actual Sales Result against Agreed Sales Target

–          Effectively conducted trainings, development & coaching of Sales Managers in the region on selling & trading techniques

–          Successfully performed trade checks and audits within the regions accounts to check the accuracy and verifies the validity of the claimed amount for a given support or trade activities.

–          Maintained Brand standards being adhered in the region

–          Acted as purchase requestor / operational buyer and ensures timely payment of suppliers.

–          Supported the administrative requirements of the region that is being handled.

–          Ensured that measures are taken to continuously improve accounts receivable days credit and market returns.

May 2005- Aug. 2007                      “Sales and Marketing Manager” – Unilever Philippines
 

Sonic Sales & Distribution, Inc. (Modern Trade Distributor of Unilever Philippines)

–          Performed Operational, Management and Marketing on the assigned accounts.

–          (Supply, Demand, AR & total Account Management).

–          Identified Business building activities and merchandising innovations in trade. 

–          Managed implementation of Unilever in-store activities, such as Customer

–          Activated Promotions, Marketing functions, Category Management and others.

–          Maintained a professional and credible relationship with Key Personnel of the trade

–          and jointly plan for business building activity.

–          Pioneered the set-up of different distributors  all throughout Philippines

–          Handled 30 merchandisers deployed in major stores and supermarkets.

October 2004-Feb 2005                 Broiler Planning Analyst (OJT)
San Miguel Purefoods Philippines (Poultry Live Operations)

Monitors Farm Efficiency of Poultry Contract Growers in North Luzon
Forecasts farm output for Broiler production 
Consolidates report for planning
 

August 2003- Sept 2004                 Project Development Officer II (OJT)
CHED-UPLB Zonal Research Center, Philippines

·         Monitors GIA projects funded by Commission on Higher Education in Regions IV & V

·         Conducts Trainings and Seminar for different Universities

·         Database Encoder / Involves in Administrative and Technical Duties

·         Reviews market research done by the Universities.

Education

University of the Philippines Los Baños                                                  2009-2011

·         MS Management

·         Major in Business Management – Unfinished

University of the Philippines Los Baños                                                  1999-2003

§  BS Agricultural Economics,

§  Major in Marketing and Price Analysis

WORKING PAPERS

                “Income Inequality and Economic Growth in the Philippines.”

                                -Sept 2011, Philippine Agricultural Economics and Development Association.

“Constraint to cereal and animal production and technology adoption in resource-poor villages of India and Bangladesh”

–          Co-Author, CSISA, Oct 2011

UNPUBLISHED WORKS

Undergraduate Thesis

* Production and Marketing of Malaysian Mums in Tagaytay City, 2003

Feasibility Studies (Co-author)

* Feasibility Study on Oyster Mushroom in Marikina City. 2000

* Market Testing of Squash Ketchup. 1999

TRAINING/WORKSHOP

“Strategic Sales Training 1 & 2”

                : 11-17 April, at Westin Doha conducted by Master Connection Associates

“Sales Academy – Account Management & Prospecting”

                : 24-25 September 2014 at Westin Abu Dhabi by Starwood

“Sales Academy – Professional Sales Skills”

                : 22-23 September 2014 at Westin Abu Dhabi by Starwood

“Six Sigma Training”

                : Nov 20-22, 2012 at Sheraton Deira Hotel

“Opera Program Training”

                : Jan 28-31, 2012 at Sheraton Jumeirah Beach Resort

“Risk Management and Quality Assurance Training”

                : Aug 16-18, 2011 at International Rice Research Institute.

“Leadership People Plus Seminar/Training”

: July 21-23, 2008 at Eugenio Lopez Center, Antipolo under Nestle Phils Inc.

“SAP Program Training”

                : Aug 24-26, 2007 at Nestle Philippines, Rockwell, Makati, Philippines

               “Training for handheld booking”

                                : October 2006, Jade Palace, Unilever Philippines

“Merchandising Workshop”

: October 12, 2005 at Pan Pacific Hotel, Manila under Unilever Philippines

“Basic Key Account Management Course I”

: From June 20-21, 2005 at The Pearl Manila Hotel under Unilever Philippines

“Training on Database Establishment and Maintenance”

: From June 14-15, 2004 at PUP, Sta. Mesa, Manila under UPLB-CHED Zonal Research Center

“Digital Content System Course”

: From June 16-18, 2004 at PUP, Sta. Mesa, Manila under UPLB-CHED Zonal Research Center

“Regional Consultation to Formulate the Zonal Research Program in Higher Education for 

Regions IV and V”

:  From August 5-6, 2003 at UPLB, College, Laguna under UPLB-CHED Zonal Research Center

PERSONAL BACKGROUND
 

Birthday                               March 15, 1982

Age                                        36

Marital Status                    Married

Sex                                         Female

Nationality                          Filipino

Visa Status                          Residence Permit, Switzerland

References                        

Rene Camilleri

Area Director for Africa, India Ocean

Marriott International

+971506672829

Julien Bonafous

VP Sales Paris

Accor International

+971567670507

Edouard Poggiali

Local Business Unit Controller

ABB Schweiz

+41799262210