
Melanie Fransen
Virtual Assistant, Event Planner
- Profile Created:
- 5 years ago
Candidate Description
Meticulous professional with extensive experience in handling administrative work and event planning responsibilities from a remote location. Effectively able to meet set deadlines and process information through well-honed research skills. Well-versed in providing quality administrative and customer service support through effectively handling remote office procedures and calls.
• Adept at completing assignments within provided timelines.
• Proficient in managing travel arrangements, complex calendars, bookkeeping, social media platforms, and project management.
EMPLOYMENT HISTORY
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Administration/Logistics Virtual
Aug 2015-Present
· Manage complex and frequently changing domestic and international travel plans, social engagements and media responsibilities
· Implemented new accounts receivable/accounts payable systems for USA and European financials.
· Effectively managed complex business calendar for executives.
Director of Marketing/Events Virtual
Apr 2014-Dec 2018
· Developed and implemented successful events for equine professionals and veterinarians, including registration, hotel booking, food/beverage, budgeting.
· Increased social media following by 94% with Facebook and Instagram.
· Re-organized the budget to a more cost-effective outreach and identified errors to save the company $30,000 annually.
· Establish Standard Operating Procedures for internal staff and guests.
Zone Coordinator Lexington, KY
Jul 2012-Apr 2014
· Coordinated an effective management strategy to facilitate events, increase membership, sponsor participation and volunteer unity.
· Accomplished managing a diverse group of volunteers to create a unified plan to grow the sport and develop new initiatives for the industry.
· Served as the staff liaison to 15 volunteer committees.
Event Coordinator Orchard, TX
Mar 2011-May 2012
· Coordinated and managed event planning, client services, administration support and sales team members.
· Executed logistical planning for meetings, events, travel, food/beverage, audiovisual, signage, budgeting, pre/post event evaluations.
· Developed and designed marketing outreach for print, online, email.
Director of Programs & Education Lexington, KY
Oct 2004-Jan 2011
· Successfully promoted in 2005 from Executive Assistant to Director of Programs & Education.
· Enabled and facilitated programs to generate over $1 million in revenue within 2 years of operation.
· Established company protocols for newly developed non-profit organization.
· Implemented marketing tools and strategies to build membership and volunteer interest.
EDUCATION
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University of Kentucky Lexington, KY
2002- Bachelor’s Degree-Agricultural Communications
Darden School of Management
2017- CMM-Certification in Meeting Management
REFERENCES
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Available upon request.