Melanie Fransen

Virtual Assistant, Event Planner

  • Profile Created:
  • 5 years ago

Candidate Description

Meticulous professional with extensive experience in handling administrative work and event planning responsibilities from a remote location. Effectively able to meet set deadlines and process information through well-honed research skills. Well-versed in providing quality administrative and customer service support through effectively handling remote office procedures and calls.

 

• Adept at completing assignments within provided timelines.

• Proficient in managing travel arrangements, complex calendars, bookkeeping, social media platforms, and project management.

 

EMPLOYMENT HISTORY

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Administration/Logistics                                                        Virtual

Aug 2015-Present

·         Manage complex and frequently changing domestic and international travel plans, social engagements and media responsibilities

·         Implemented new accounts receivable/accounts payable systems for USA and European financials.

·         Effectively managed complex business calendar for executives.

 

Director of Marketing/Events                                                            Virtual

Apr 2014-Dec 2018

·         Developed and implemented successful events for equine professionals and veterinarians, including registration, hotel booking, food/beverage, budgeting.

·         Increased social media following by 94% with Facebook and Instagram.

·         Re-organized the budget to a more cost-effective outreach and identified errors to save the company $30,000 annually.

·         Establish Standard Operating Procedures for internal staff and guests.

 

Zone Coordinator                                                                  Lexington, KY

Jul 2012-Apr 2014

·         Coordinated an effective management strategy to facilitate events, increase membership, sponsor participation and volunteer unity.

·         Accomplished managing a diverse group of volunteers to create a unified plan to grow the sport and develop new initiatives for the industry.

·         Served as the staff liaison to 15 volunteer committees.

 

Event Coordinator                                                                 Orchard, TX

Mar 2011-May 2012

·         Coordinated and managed event planning, client services, administration support and sales team members.

·         Executed logistical planning for meetings, events, travel, food/beverage, audiovisual, signage, budgeting, pre/post event evaluations.

·         Developed and designed marketing outreach for print, online, email.

Director of Programs & Education                                       Lexington, KY

Oct 2004-Jan 2011

·         Successfully promoted in 2005 from Executive Assistant to Director of Programs & Education.

·         Enabled and facilitated programs to generate over $1 million in revenue within 2 years of operation.

·         Established company protocols for newly developed non-profit organization.

·         Implemented marketing tools and strategies to build membership and volunteer interest.

 

 

EDUCATION
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University of Kentucky                                                                       Lexington, KY

2002- Bachelor’s Degree-Agricultural Communications

 

Darden School of Management

2017- CMM-Certification in Meeting Management

 

 

REFERENCES

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Available upon request.

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